SERVICES
KNOW BEFORE YOU GROW.
There is more than one way to grow a great business.
You might be building something you want to scale, wondering whether franchising is the right next move, preparing to become a franchisor, growing an existing franchise network, or trying to understand what isn't working.
We start by understanding where you are now, what you are building and what the business and founder are ready for next.
Then we help you move forward.
WHERE ARE YOU NOW?
Our work is designed around the stage you're at.
You don't need to know exactly which service you need. Start with where you are now.
BUILDING A BUSINESS DESIGNED TO GROW
For founders building something new or strengthening an existing business with growth in mind.
Overview
You may not be ready to franchise, and you may not even know whether franchising will eventually be the right model.
That's okay.
We can help you build stronger foundations now so the business has more options later.
Our work can include:
- Business model and commercial strategy
- Positioning and customer proposition
- Operations and systems
- Financial thinking
- People and organisational structure
- Customer experience
- Founder role and leadership
- Growth strategy
- S4 × 2 Founder–Business Alignment
- Preparing the business for future replication or expansion
SIFT FRANCHISE READINESS REVIEW
For founders asking: Should I franchise this?
$397 AUD
60-minute founder review. Written findings and recommended next steps within five business days.
TAKE THE 60-SECOND CHECKOverview
The SIFT Franchise Readiness Review helps you understand whether franchising genuinely deserves your next investment of time, money and energy.
A great business is not automatically a great franchise. Find out before you build one.
It includes:
- 20-question SIFT Assessment
- SIFT score across all four readiness pillars
- Founder-readiness assessment
- Personal review by Amanda Leigh Walker and Adam Beardsley
- 60-minute Franchise Readiness Review
- Clear SIFT verdict: YES — LET'S GO / NOT YET — MORE TO DO / NO — NOT THIS ONE
- Written findings and recommended next steps within five business days
FRANCHISE DEVELOPMENT & READINESS
For businesses where franchising looks like the right growth path, or where specific foundations need strengthening first.
Overview
Once we know franchising deserves to be pursued, we can help turn a successful business into something another person can operate successfully.
Our work may include:
- Franchise model development
- Commercial and financial modelling
- Operations and systemisation
- Operations manuals and documentation
- Training systems
- Franchisee support model
- Founder-dependence reduction
- Organisational structure
- Franchisee profile
- Recruitment strategy
- Franchise rollout planning
- Brand and customer-experience consistency
- Coordination with specialist franchise lawyers, accountants, finance, property, HR and other professional partners where required
FRANCHISEE RECRUITMENT & NETWORK GROWTH
Getting the model ready is only the beginning.
Overview
The right franchisee is not simply someone who can afford to buy a franchise. They need to be right for the business, the culture, the role and the network you are building.
Amanda and Adam can work with franchisors on the commercial and human side of network growth.
Our work may include:
- Ideal franchisee profile
- Franchisee recruitment strategy
- Candidate attraction
- Candidate qualification
- Candidate conversations and assessment
- Recruitment process
- Founder and candidate fit
- Network growth strategy
- Franchisee onboarding journey
- Preparing the business to support a growing network
SIFT FRANCHISE HEALTH CHECK
For franchisors who already have a network and want an experienced outside view of what is really happening.
Overview
A franchise can look healthy from head office while the customer, franchisee or operational experience tells a different story.
We look for the cracks before they become bigger problems.
Our work may include:
- Mystery shopping
- Customer experience
- Franchisee experience
- Operational consistency
- Brand standards
- Financial-model pressure points
- Systems and support
- Training
- Founder or key-person dependence
- Leadership and communication
- Network health
- Growth readiness
- S4 × 2 Founder–Business Alignment
- Clear recommendations and priorities
THE BUSINESS IS ONE SIDE OF GROWTH. THE FOUNDER IS THE OTHER.
Sometimes the next constraint isn't the franchise model.
It's the founder, the leadership, the team, the systems, or the relationship between the person and the business they've created.
That's why our work can extend into ongoing founder and business advisory.
Through our S4 × 2 lens, we look at:
Scaling a business and scaling as a founder are not separate things.
Our advisory work can include:
- Founder coaching and mentoring
- Leadership development
- Business strategy
- Operational improvement
- Systems and structure
- People and team
- Identity and role evolution
- Habits and personal operating systems
- Delegation and control
- Founder capacity and upper limits
- Growth and expansion strategy
- Workshops and facilitated sessions
WE'VE BUILT BUSINESSES. NOT JUST ADVISED THEM.
Should I Franchise This? was founded by Amanda Leigh Walker and Adam Beardsley.
Amanda co-founded Lord of the Fries, helping grow it from one food van to 35+ locations across Australia and New Zealand, with two decades inside the realities of building and operating a franchise system.
Adam brings decades of business ownership and management experience across commercial and financial management, sales, people, customer relationships, operations and multi-location growth.
Between us, our backgrounds also span founder coaching, meditation, Qigong, yoga, martial arts, personal development and energetic work.
That combination matters.
We understand the commercial mechanics of growth.
We understand people.
And we understand what growth asks of the founder behind the business.
We look at both.
OUR FIRST JOB IS AN HONEST ASSESSMENT.
COMMERCIALLY GROUNDED. HUMANLY AWARE.
We look at the numbers, economics, systems, operations and evidence.
We also look at the founder, the people and the human dynamics behind the business.
Because sustainable growth requires both.
WE'RE NOT HERE TO PUSH EVERY BUSINESS TOWARDS FRANCHISING.
We start by understanding what is actually true.
If the answer is YES, we can help you build what comes next.
If it's NOT YET, we can help identify and strengthen what's holding the business or founder back.
If it's NO, we can help you consider whether another growth path better protects the business you've built.
ALREADY FRANCHISED?
If you're already franchised, we can help you see the network with fresh eyes and determine what needs attention next.
NOT SURE WHERE YOU FIT?
You don't need to diagnose the problem before you talk to us.
Tell us where the business is now, where you want it to go and what's getting in the way.
We'll help you work out the right place to start.
KNOW BEFORE YOU GROW.